Fantastico is the biggest local Bulgarian supermarket chain and now we can proudly share our first project together. Amity had the task to create the brand identity of their new product – sandwiches to go. We had to present the sandwiches both as tasty food and as a pleasure for all the senses. Our creative approach was the simple illustration design that helped us represent the five senses used when having a bite: sight, smell, taste, touch, and hearing. To reinforce the feeling of total satisfaction, we came up with the slogan “Indulge your appetite” and created packaging that can be recognized among others.